Achieve the Ultimate "No Fry Blow Dry" with Redken's Acidic Bonding Concentrate Leave-In Treatment
Published date 17 November 2025

In today's world of trending transformations, from vibrant colours to sleek blowouts, clients are more aware than ever of potential damage. In fact, "fried hair repair" is a massive trending search online, with clients keenly focused on reversing bleach and heat damage, all while still wanting that perfect, bouncy blow-dry - without the "fry."
The Challenge: Combatting "Fried Hair" in the Salon
You know the struggle: clients come in with hair that's been through the wringer, whether from excessive heat styling, chemical treatments, or environmental stressors. The hair feels rough, looks dull, and is prone to breakage. Achieving a smooth, shiny, and healthy-looking blow dry can feel like an uphill battle when the hair's very structure is compromised.
The demand for healthy, resilient hair is higher than ever, and your clients are looking to you, their trusted expert, for answers.
The Science Behind the Shine: Redken Acidic Bonding Concentrate Leave-In Treatment

Redken's Acidic Bonding Concentrate formulas are highly concentrated, meaning a small amount goes a long way. The potent combination of Citric Acid and the Bonding Care Complex works synergistically to rebuild and strengthen hair bonds, ensuring maximum efficiency and profound results. This isn't just a surface-level fix; it’s a deep structural repair.
- Ultimate Heat Protection: Defend hair from temperatures up to 230°C*, ensuring clients can enjoy their favourite heat styles without the worry of further damage.
- Intensive Bond Repair: Formulated with Citric Acid and the Bonding Care
- Complex: It strengthens and repairs weakened bonds deep within the hair structure. This means visibly healthier, more resilient hair from the inside out.
- pH Balancing Action: The acidic formula helps to balance the hair's pH level, smoothing the cuticles for an incredible soft, silky finish.
- Dramatic Improvement in a Single Use: It combats up to 1 year of visible damage in just one application! Imagine the impact this will have on your clients' hair after each salon visit.
- Remarkable Results: Expect up to 10x smoother hair and up to 2x less breakage*, creating an optimal canvas for any style.
It’s time to revolutionise your blow-dries and impress your clients. Stock up on Redken's Acidic Bonding Concentrate Leave-In Treatment at your local Alan Howard store or online, and prepare to deliver exceptional results!
*System of Acidic Bonding Concentrate Intensive Pre-Treatment, Shampoo, Conditioner & Leave-In vs. undamaged hair
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