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10 July 2025

Expensive Bronde: How To Achieve This Trending Summer Hair Look

If there’s one hair colour that’s dominating summer’s trend radar, it’s going to be something luxury, something low-maintenance, and something sun-kissed: it’s Expensive Bronde. This luxurious blend of brunette and blonde gives your brunette client an effortless, expensive, and dimensional look perfect for the summertime. This trend is all about soft, seamless blending that gives a lived-in colour with subtle sun-kissed ribbons throughout the hair.
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07 July 2025

Introducing Quif's Magi:tone Intelligent & Lightening System

Today, clients want more than just colour. Instead, they want a bespoke experience that takes into account their unique skin tone, personality and lifestyle in mind. Blonding services are the perfect playground for this personalised approach, with stylists getting to show off their creativity and tailor every shade to their clients’ needs.
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03 July 2025

How To Achieve the Modern Wave with Magi:Form

Get the male hair trend with Magi:form. The textured wavy hairstyle is having a major moment in the male hair space, and Quif’s Magi:form Permanent Waving System is the key to creating that natural movement and soft structure. Ideal for clients seeking a low-maintenance, high-impact style, Magi:form lets you add volume, shape, and subtle texture to a look that will flatter any male haircut.
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30 June 2025

Pedicure Essentials For Beauty Therapists

As a beauty therapist, delivering the ultimate pedicure combines professional care, long-lasting results, and client satisfaction. If you’re a beauty therapist who works in a salon or offers a mobile service, having the right tools and products can transform a simple pedicure into a luxury experience! Let’s dive into our four must-have product ranges that every beauty therapist should keep in their kit.
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26 June 2025

Prom Hairstyles for 2025

Prom night is the ultimate occasion to get glam with the girls, and in 2025, the trending hairstyles for prom are all about elegance, femininity, and individuality. With soft twists and statement textures, this season’s most-wanted prom looks are timeless yet with a 2025 edge. Let’s dive into the trending prom hairstyles that your clients are going to love this season.
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At Alan Howard, we operate a 360 approach to provide our customers with a solution to every business need. We have a core focus of nurturing the potential of every professional in the industry through education, products and service, making us the UK’s #1 professional hairdressing and beauty wholesaler. We’ve created the Good News blog to discuss the topics that matter to hair and beauty professionals. We’ll be delving into the industry’s latest trends, offer expert advice to help you optimise your business and share our passion for exciting new product launches to ultimately keep you up to date with the world of professional hair and beauty. We are a leading name within the hair and beauty industry. Over the past 40 years we have established our brand to exclusively supply to trade businesses & salons across the country. With 25 professional trade stores, over 350 members of fully trained staff, and the latest industry insight, we have everything you need to make your business flourish.

From one professional to another,

Alan Howard.

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