Two and a half decades ago, a visionary hair artist dared to dream of something different. A revolution in styling, built not on rules but on the sheer audacity of individuality. A range of products that didn’t just style hair but celebrated it - all of it. From the rebellious to the refined, from the understated to the unapologetically outrageous. And so, OSiS was born-a rallying cry for those who dare to do it their way!

From the very start, OSiS set out to disrupt the status quo. This wasn’t just about styling; it was about provoking. From daring names to boundary-pushing textures, OSiS was engineered to turn heads. Bold, edgy packaging. Unexpected, game-changing formulas. Products that challenged the norm while empowering the artist. This wasn’t haircare, it was hair culture. A celebration of passion, innovation, and relentless creativity. The fire of “Styling Hair with Passion” was lit, and 25 years later, it burns brighter than ever.

Think of the icons: Dust It, Mess Up, Thrill, Flexwax, G.Force, Session - each one a styling staple, each one a tool of transformation. These aren’t just products; they’re tools of self expression. Built on the unshakeable foundations of no compromise performance and provocative versatility, OSiS has never settled for mediocrity.

Today, OSiS continues to evolve, but the soul remains the same. With sleek, sustainable packaging and a fresh aesthetic, it’s a styling brand for everyone, professionals and consumers alike. But OSiS doesn’t tell you what to do. It hands you the tools and lets you decide.

Because at its heart, OSiS is about you. Your hair. Your personality. Your unique edge. OSiS adds that final flourish, the final signature on your style.

Over the years, OSiS has thrown out the rulebook, creating the script on what it means to style with purpose. Campaigns have championed authentic self-expression, embracing the playful and the unexpected. Mischief, boldness, and creativity? That’s the OSiS DNA. Because in a world where everyone is jostling for attention, OSiS doesn’t just stand proud - it SHOUTS LOUD!

Rediscover yourself, with iconic hairstyles from the early 2000s or reinvent yourself with the newest trends, and style with OSiS icons!

Want to experience a different “you” with style? OSiS Elastic is as flexible as the character you want to be, a workable hairspray to shape your look.

You know who you are? OSiS Freeze fastens your look in place without flaking and strong hold. Set and go kind of person? OSiS Session is your go-to companion, windproof hold without compromise.

As we look ahead, one thing is certain: OSiS is ready for whatever’s next. Any style, any hair, any character, anywhere. The only limit? Your imagination.

Here’s to 25 years of fearless, passionate, provocative styling—and to 25 more. Because when it comes to hair, ordinary just isn’t in our vocabulary.

CELEBRATE 25 YEARS OF OSiS – 
BENDING THE RULES, CREATING CREATIVE CONTRADICTIONS and EMPOWERING 
BOLD STYLES.