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14 August 2025

How to Cut the Trending Broken Fringe

Move over, curtain bangs, there’s a fresh fringe on the block. Set to be the next salon favourite, the Broken Fringe is an ultra-choppy, lived-in, edgy fringe inspired by the likes of Dakota Johnson, Alison Brie, and Daisy Edgar-Jones. This style can be grungy, messy or sleek and glossy, so no matter your client's vibe, the Broken Fringe is flattering for everyone. With soft, feathered edges that don’t cut too deep into the temples, the Broken Fringe is flattering for almost every face shape and works across a variety of hair textures. With a subtle 70s influence, it gives a timeless but modern look, which clients have been loving recently. While tempting, it’s important that clients do not attempt this cut as their own DIY project.
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11 August 2025

How To Achieve The Iconic Sabrina Carpenter Blonde

Sabrina Carpenter's signature blonde has quickly become one of the most talked-about hair colours online, and it’s not hard to see why. Known for its seamless dimension, colour layering and precise application, it has become one of the most iconic looks of 2025. With her recent collaboration with Redken, we’re breaking down how to recreate the ‘Sabrina Carpenter Blonde’ in your salon, including the products and techniques that can help you achieve this coveted look.
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07 August 2025

Tobacco Bronde: The Must-Try Hair Colour Trend for Summer 2025

If your clients are looking for a colour trend that’s stealing the spotlight this season, then Tobacco Bronde could be the colour for their next appointment. It’s the new standout shade for summer, with a rich, dimensional blend of warm brown and golden tones to add depth, warmth, and a sunlit glow to the hair. Starting with a mid-brown base and subtle ribbons of honey, caramel and amber, Tobacco Bronde offers a seamless balance between brunette and blonde, meaning your clients can update their look by adding some lightness but with an edgy and retro twist. Inspired by the tone of dried tobacco leaves, this trend brings a subtle vintage edge without the drastic change. And let’s not deny it being the perfect transition into the autumn!
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04 August 2025

Hair Loss Awareness Month 2025: Hair Loss & Thinning Solutions with Nioxin

August marks Hair Loss Awareness Month, and it’s an important reminder of how much our hair can impact someone’s confidence, and how vital your role as a hair professional can be in supporting their journey. Hair loss and thinning affect a huge number of people, and whether it’s temporary or more permanent, a hairdresser’s insight, expertise, and empathy can make a world of difference. Let’s take a look at how you can better understand, support, educate and guide clients who are facing hair loss while offering real, professional solutions.
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31 July 2025

How To Add The Trending Peekaboo Highlights To Your Clients’ Look This Summer

Peekaboo Highlights are officially the trend of the summer, and it’s easy to see why. Being a bold, playful, and surprisingly low-maintenance hairstyle, Peekaboo Highlights are the perfect way for your clients to add a pop of colour to their look, without going all in. Strategically placed beneath the top layer of the hair, Peekaboo Highlights reveal a flash of colour only when styled in a certain way, whether tucked behind the ear, up in a ponytail, or gently waved for subtle movement.
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28 July 2025

Hair Myths That Are Actually True

As hairdressers, it’s our role to do more than cut, colour, and style; it’s also our role to educate. With so much misinformation being spread about our hair through social media and word of mouth, it’s our job to guide our clients towards healthy, sustainable hair habits based on the truth, not just the trends. We teamed up with our Alan Howard Educator, Sara Simpson, to debunk some common myths that are actually true, and why sharing these facts can help build trust, improve your clients’ hair results, and most importantly, keep your clients coming back.
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At Alan Howard, we operate a 360 approach to provide our customers with a solution to every business need. We have a core focus of nurturing the potential of every professional in the industry through education, products and service, making us the UK’s #1 professional hairdressing and beauty wholesaler. We’ve created the Good News blog to discuss the topics that matter to hair and beauty professionals. We’ll be delving into the industry’s latest trends, offer expert advice to help you optimise your business and share our passion for exciting new product launches to ultimately keep you up to date with the world of professional hair and beauty. We are a leading name within the hair and beauty industry. Over the past 40 years we have established our brand to exclusively supply to trade businesses & salons across the country. With 25 professional trade stores, over 350 members of fully trained staff, and the latest industry insight, we have everything you need to make your business flourish.

From one professional to another,

Alan Howard.

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