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Alan Howard Blog

01 December 2025

Korean Lash Lift - The Trending Beauty Service Clients Are Obsessed With

Lifted, full, fluttery lashes that look as natural as possible (and that’s without the extensions, mascara, and daily maintenance) have been all the craze this year, and luckily, the Korean Lash Lift has answered your clients' prayers. That’s right! The Korean Lash Lift has transformed lash services across the UK, and we couldn't be more excited. Unlike a traditional lash lift, the Korean-inspired technique focuses on lash health, natural definition, and super soft curl results, making it a dream service for clients with sensitivities and those with finer lashes.
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27 November 2025

Trending Hairstyles Perfect For Party Season

You asked, so we delivered! With party season coming up fast and clients booking in for those pre-party appointments, we’ve rounded up even more of the hottest party hair trends that are taking over in 2025. It’s giving glamour, retro throwbacks, glossy textures, and cult classic dos that are back for another year. Trust us, these are the styles your clients will definitely be wanting for their festive night out. Here’s our ultimate guide to the trending party hairstyles of 2025 and what tools you need to achieve them…
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24 November 2025

5 Christmas Nail Trends

Are you ready to Sleigh your nails this Christmas? Get ready to decorate your nails and your salon this festive season.... Glitterbels are wishing you a Merry Mani Christmas with a collection of fabulous Christmas crackers, filled to the brim with amazing seasonal shades. With the launch of their new Merry Mani Christmas Crackers, a collection of 12 NEW shades for the holidays, Glitterbels has you covered for all your festive nail needs. Enjoy twinkling glitters, perfect pigments and high shine finishes. So go on… crack open the colour, unwrap a little luxury, and decorate your nails with dazzling shades made to shine all season long. And because Christmas is the season of giving, we’re sharing a few of our favourite festive nail looks straight from Glitterbels founder Annabel Maginnis (@nails_by_annabel_m) herself.
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20 November 2025

The Brunette Edit 2025: Trending Brunette Hair Colours of 2025

In our last edit, we said that 2025 belonged to the blondes, but the brunettes were not far behind. This year, we saw rich, dimensional, and super glossy brunette shades, with soft, creamy mocha blends to warm, spice-infused hues. It’s safe to say, brunette has officially evolved beyond a single tone. This year especially, the trending brunette shades have centred around warmth, luxurious shine, and lots of dimension, making it perfect for clients wanting to switch up and customise their natural base. In our 2025 brunette edit, we’re breaking down the brunette shades that dominated the salons, so you can learn how to recreate them with your clients into the new year.
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13 November 2025

Trending Nail Inspiration For Christmas

With the Christmas rush in full force, it’s time to get your nail inspiration festive-ready! If your clients are booked in for their work-do, Christmas day glam, or their New Year’s Eve moment, now is the perfect time to be getting inspired with the top Christmas nail trends that have been taking over socials this season. Including flirty bows to winter wonderland sparkles, here’s our guide to the must-have looks that will have your clients festive-ready!
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At Alan Howard, we operate a 360 approach to provide our customers with a solution to every business need. We have a core focus of nurturing the potential of every professional in the industry through education, products and service, making us the UK’s #1 professional hairdressing and beauty wholesaler. We’ve created the Good News blog to discuss the topics that matter to hair and beauty professionals. We’ll be delving into the industry’s latest trends, offer expert advice to help you optimise your business and share our passion for exciting new product launches to ultimately keep you up to date with the world of professional hair and beauty. We are a leading name within the hair and beauty industry. Over the past 40 years we have established our brand to exclusively supply to trade businesses & salons across the country. With 25 professional trade stores, over 350 members of fully trained staff, and the latest industry insight, we have everything you need to make your business flourish.

From one professional to another,

Alan Howard.

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