Joico is a globally recognised professional haircare brand known for its innovative formulas that restore, protect, and strengthen hair from the inside out. Trusted by salons and stylists worldwide, Joico offers a wide range of high-performance shampoos, conditioners, treatments, and colour-care products designed to support healthy, vibrant hair. Infused with powerful ingredients like keratin, arginine, and bond-building technology, Joico products help repair damage, maintain colour longevity, and enhance shine across all hair types. With a science-driven approach and a commitment to hair wellness, Joico delivers salon-quality results that leave hair looking and feeling its absolute best.